Go To Market Planning

Agile has been a boon for development teams, but what is often left in the dust is organizational readiness. How do you ensure that the organization can keep up with the changes that your Dev team is making? How do you insure that the company can immediately launch the product at the pace that you are developing?  

The Lean Canvas launch process is designed to bring the company up to speed on the development effort in real time. This process operates in parallel with the Agile development process to ensure that your customer facing teams can launch a product to market immediately after development sends the work to production.  

This process is a complete organizational readiness effort that limits the burden on your development team to train and define items for the business. This also limits repetitive efforts on your product management team, allowing them to continue to ensure that the product is meeting the intentions and improve efforts with your dev team. 

Everywhere I have implemented this process, customer facing teams are amazed at how ready they are for a product launch. They have been with the team every step of the way, so as soon as product is ready, groups like support, consulting, implementation, marketing and sales are ready to get this into the market and optimize the development effort.